“RT … GM’s struggles on FB = more proof that brands need to think like content creators. You can no longer force me to pay attention to your ads.” A friend sent me this tweet as a follow up to a conversation I had with him. There has been a lot of discussion as of … Continue reading
Google Website Optimizer has launched its own channel on YouTube. This is a great way for you visual learners to get tips on how to set up landing page tests and how to interpret the results. Included on the channel are the Always Be Testing webinar series by the very awesome Bryan Eisenberg and the … Continue reading